A website's pages provide browsers and search engines with valuable information about your site, and what it contains. This information is contained within the hidden code of the pages you’ll add when you create a website, and it’s important to pay particular attention it to improve the visibility of your site on the web.

Adjusting this kind of information is part of search engine optimization (SEO) for a website, which simply means improving search results by thinking about and changing the way a website presents information to search engines. If it’s done correctly, optimizing a website for search engines also means making it a better site for your visitors. Site optimization involves careful placement of key words in page text, adding or fine-tuning relevant site META tags, and providing appropriate on-page links between the various parts of your site content, and between your site and other - related - external websites.

Amongst the free website builder tools in your manager are a few that will help you with your site SEO work, and it’s important to put them to good use.

When you make a website, your pages contain both visible and hidden information. Behind the scenes, browsers and search engines use your site’s hidden page code to find out important information about it.

Understanding the basic META tags will help you create a website successfully, by optimizing the way its hidden code is presented to search engines.

If you’ve decided to make a website, you might also have spent some (or a lot of) time thinking about it’s address. Every website has its own access address, and getting the right one for your site is vital.

Whether you’re a beginner webmaster making your very first site, or an experienced website developer, your site address is the first thing your visitors will use to access your site. Getting the right address is an important key to making a successful website.

Your site content is what matters to your site visitors, so adding it in quantity – whilst ensuring it’s of the best quality – is vital: you can’t make a website and ensure it appeals to your potential audience without it. But going to all that effort to create a website and to fill it with content is a pointless exercise if search engines don’t know it exists.

Link building is one of the steps to ensure your site’s visibility in search engine results, but it’s also important to understand how search engines view your site code, and what you can do to optimize it.

As anyone who went shopping during the holiday season can attest, the world is a pretty busy place filled with a whole lot of people. And whether you’ve decided to create a website for your friends and family, or to make a pro website for your business, chances are your potential site audience is a whole lot bigger than those huddled masses you had to fight with when you went last-minute gift shopping.

In order to help your website reach as many people as possible, it’s a good idea to ensure your site content is accessible to people who may not all speak the same language as you. We’re currently hard at work ensuring you’ll have everything you need to maximize your site audience. Here’s a sneak peak at one of the great new features coming soon for your doomby website.

One of the most important things to remember when you make a website is that its content matters more than anything else. Over time, the most important link-building work for your website will be done by others. The more content your site has, the more likely some of that content will appeal to a site visitor. Adding content to your website also increases the number and variety of key words that search engines can associate with it.

Previously, we’ve seen how important it is to choose the right key words when you create a website, and the role they play in ensuring people find your site using search engines. We’ve also looked at backlinks, and at ways to start adding them to external sites. One of the most common ways to begin building backlinks is to use site directories. But as a beginner webmaster, you’ll need to understand how links are seen by search engines.

Knowing a little more about the interaction between search engines and backlinks will help you to shape the site links you build, and to make a website that’s destined for success.

Our last look at getting your site found on the web focused on search engines, and how to ensure they find and list your site in results pages. If you’ve just begun to make a website, you’ll need to figure out the kinds of search terms your potential visitors will use when looking for your website.

Understanding how your visitors think and preparing your site as a consequence will go a long way towards improving your site’s visibility – and potential success – on the web.

One of the best features of doombyPLUS is the ability to create a website with a dedicated content area for your site members. Filtering access to certain site pages, reserving them for your registered site members, adds value to your site. It also ensures you keep a tight control over who sees what, by applying it to page comments or blog posting, and is a great way to share the workload of your daily site management.

We’ve recently enhanced the members-only features available to doombyPLUS members – here’s an overview of what’s new.

Last time we chatted about how to how to make a website people will find, we looked at how search engines work. Building a new website – no matter how good it looks or what it contains – doesn’t mean people will find it. Whether you’re making a free website for your family and friends, or an online store to finance your future, it’s important to do a little work on ensuring it figures prominently in search engine results.

Today, we’ll look at how to take the first steps towards improving your site’s visibility on the web, and at one of the most important factors in search engine ranking algorithms.